SUSAN SUMMER

　　345 SILVER LANE # 4E SACRAMENTO, CA 34567

　　TELL：****** Email：***********

　　PROFESSIONAL EXPERIENCE

　　McDonald's CORPORATION 200S-present Oak Brook, IL

　　BRAND MANAGER (CONSULTANT) -MCDONALD'S MENU MANAGEMENT TEAM

　　. Requested by McDonald's management to fill in for a Director on a Field Training assignment to serve as full-time Brand Manager for two separate stints

　　. Managing all aspects of new breakfast product launch including: test market evaluation, product development, pricing and sales, marketing plan, operation test, and advertised sales test

　　. Leading a cross-functional team comprised of five agencies: General, African-American and Hispanic Consumer market segments, merchandising and packaging, and internal McDonald's departments consisting of: Culinary, Operations, Equipment, Business Research, Sales Analysis, Supply Chain and Creative

　　. Overseeing logistics for six store operations test in preparation for 1,000+ store advertised sales test

　　. Organized successful Chicken Selects sampling market test leading to McDonald's national sampling launch-first-ever to Quick Service Restaurant category

　　DDB CHICAGO September 2003-present

　　ACCOUNT MANAGER-McDonald' s MENU MANAGEMENT TEAM/YOUNG ADULT TEAM.

　　. Managed 10 new product advertised sales tests in more than 20 markets throughout the United States. Spearheaded advertising efforts for 13,000 store National launches of: Chicken Selects, Premium Chicken sandwiches and Fiesta Salad

　　. Successfully managed more than $14 million in production budgets across 24 television productions spanning two years

　　. Planned and executed all advertising for first-ever National Quick Service

　　Restaurant sampling program with Chicken Selects resu1ting in a volume lift of 115%

　　EDUCATION

　　CALIFORNIA LUTHERAN UNIVERSITY

　　Thousand Oaks, CA Bachelor of Arts, Marketing Communications, Magna Cum Laude; Graduated May 2001

　　ACTIVITIES AND INTERESTS

　　Volunteer for Off The Street Club in Chicago (2005) Co-Chair of the First Annual "

　　Dailey Golf Day" and the Los Angeles "Career Day" at Dailey(2002-2003) Interests include: Traveling, movies, photography, and making homemade Italian pizza

　　中文简历模板：应对频繁跳槽的职场中英文简历模板

　　SUSAN SUMMER

　　345 SILVER LANE # 4E SACRAMENTO, CA 34567

　　TELL：****** Email：***********

　　职业经验

　　麦当劳公司 2005年至今 Oak Brook，伊利诺伊州

　　品牌经理(咨询师〉——麦当劳的菜单管理团队

　　·应麦当劳管理层要求，替代主管作为全职品牌经理在两个不同时间段进行实地培训活动

　　·全方位管理新早餐产品推广，包括测试市场评估、产品研发、定价和销售、市场营销计划、运行测试，以及测试广告销售

　　·领导跨职能团队，团队组成为普通市场、非洲裔、拉丁裔美国人消费者市场，商品及包装，以及麦当劳内部负责烹饪、运营、设备、商业研究、销售分析、供应链和创新的部门

　　·监管为6家店面提供后勤服务的测试，为涉及超过一千家店面的测试广告销售做准备

　　·成功组织精品鸡肉抽样市场测试，直接服务于麦当劳针对全国快速服务类有史以来第一次采样宣传活动

　　DDB芝加哥 2003年9月至今

　　·客户经理——麦当劳菜单管理团队青少年队

　　·管理10个新产品的广告测试，遍及 20多个美国销售市场

　　·率领广告团队为全美国1.3万家店面的产品——精选鸡肉、高级鸡肉三明治和沙拉嘉年华进行推广

　　·成功管理超过1千4百万美元的广告制作预算，在24家电视台播放两年

　　·为第一个全美快速服务餐馆的精选鸡肉产品作采样计划，进行策划和执行所有广告投放，销量提升了115%

　　教育背景

　　加利福尼亚州路德大学 Thousanp. Oaks，加州

　　文科学士，营销传播，优等成绩生，2001年5月毕业

　　活动和兴趣爱好

　　志愿者，远离街道俱乐部，芝加哥 (2005)

　　联席主席，第一次年度"戴利高尔夫球日"和洛杉矶在戴利的"职业生涯日" (2002-2003) 兴趣包括:旅游、电影、摄影和家庭自制比萨

　　更多精彩内容 >> 新东方网英语频道 

　　全国新东方英语课程搜索

（实习编辑：高奕飞）